Martin Bullock has extended his 26 year involvement in the Manx Grand Prix by using his new Isle of Man clothing brand, 'Full Factory - Winnerswear', as the Senior MGP race sponsor at the 2014 IMGold Manx Grand Prix. The race will be known as the Full Factory Senior MGP.
As well as the Senior MGP naming rights, 'Full Factory' will also receive a package of sponsorship benefits including high profile startline, trackside, podium and winners enclosure branding, advertising in the official MGP race guide and website and tickets to the MGP VIP Hospitality Club.
During those 26 years, Martin Bullock backed riders have notched up an impressive 30 race wins including double wins for two Manx riders Richard 'Milky' Quayle and Brian Venables and also double wins for Craig Atkinson and Andrew Brady. He has also supported Roy Richardson's Classic winning campaigns.
Full Factory Winnerswear produce a range of smart, casual leisure wear and provide clothing for 106 times TT finisher Dave Madsen-Mygdal as well as TT winning sidecar crew Dave Molyneux and Patrick Farrance. They also back a number of athletes including local Commonwealth Games contenders Harriet Pryke and Reagan Dee, leading UK javelin competitor Lee Doran and London 2012 Paralympic double medalist Bethy Woodward.
Harvey Garton, Chairman Manx Motor Cycle Club commented:
"Martin Bullock has already made a significant commitment to the Manx Grand Prix through his race team and we are really pleased to now have him on board as a race sponsor as well. Following on from the confirmation of a headline sponsor, it is an important step for us to have another commercial partner confirmed for the event as their support helps us to generate income to offset against the cost of running the event."
Martin Bullock commented:
“We love sports people who aspire to fulfil their potential and admire their dedication, hard work and sacrifice to achieve their personal goals. We have a philosophy of supporting those ideals and we recognise the Manx Grand Prix represents the corinthian spirit of sport. It is an event I am proud to be associated with, both as a team supporter and now as a sponsor of the event."